Babycham Sparkling Perry

Difford's Guide

alc./vol: 6%

Proof: 12°

Vintage: Non-vintage

Aged: No age statement

Product of: Product of United Kingdom United Kingdom

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Britain’s best-known sparkling perry, Babycham was created by Francis Edwin Showering, a brewer in Shepton Mallet in Somerset, England, in 1953. The iconic fawn against pale blue logo was designed by John Emperor of CDP (Collett Dickenson Pearce), then a well-known London advertising agency.

In 1957 Babycham became the first alcoholic product to be advertised on British commercial television, then marketed as a "genuine champagne perry". The use of the word champagne led to the champagne industry unsuccessfully suing Babycham’s then owners, H P Bulmer Ltd in 1978 (the case H P Bulmer Ltd v J Bollinger SA ).

Babycham is now owned by Accolade Wines who launched new packaging in early in December 2013. This saw a move away from green glass to clear glass bottles, thus risking light shock, so bottles should be kept away from direct sunlight.

Babycham is available in 4x20cl packs with a crown cap and in 75cl bottles with champagne-style ‘popping corks’.

Review and Tasting


Sampled on 10/12/2013

Appearance:

Clear, pale straw yellow with lazy bubbles.

Aroma:

Pastry and unripe green pears.

Taste:

Sweet pear with crispy pastry and light citrus acidity and crisp apple.

Aftertaste:

Short, pear, apple and citrus finish. Inoffensive and hard to hate but lacks depth of flavour.

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Product Information

Closure: Crown cap

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