Francesco Lafranconi is the Executive Director of Mixology and Spirits Educator for Southern Wine and Spirits of Nevada.
Francesco’s personal appeal and industry knowledge has made him a hit with his A-list celebrity clientele, world-class corporate clients, national restaurant chains, international hotel companies and the thousands of people who have attended his seminars and live events. His distinguished career includes tenures at the helm of some of the world’s leading hotel bars from The Gleneagles in Scotland to The Palace Hotel in Gstaadt, Switzerland. One of his proudest achievements is founding the Academy of Spirits and Fine Service, a 12-week education program that has trained over 1,000 beverage professionals.
Francesco is a National Ambassador and Co-Chairman of the educational committee for the US Bartenders Guild and Member of the Museum of the American Cocktail. He also holds a diploma from the Japanese Sake Council (Level 1) and has been appointed as an international Cognac Ambassador for the Bureau Interprofessionnel du Cognac.
“The Singapore Sling, thanks to Mr Ngiam Tong Boon and thanks to Peter Heering, Cherry Brandy!”
Executive Director of Mixology and Spirits Educator