Fernet-Branca, the famous Italian bitters brand, has launched their first ever UK Fernet-Branca Barback Games. They are now open for entries giving the winner the opportunity to win an unforgettable trip to San Francisco.
Since their introduction in 2007, the Barback Games have become the largest touring industry events, originating from San Francisco but also reaching major US cities such as New York City, Chicago and Boston. Now they are coming to the UK!
From transporting crates of bottles, carrying glasses without breaking them, dragging barrels or seeing who can hold the most bottles in their hands, the Fernet-Branca Barback Games will see Barbacks and their accomplices battling through a series of demanding and fun challenges, cheered on by a crowd of industry friends.
The finalists will be shortlisted by the judges based on the best answers of why you should be chosen to compete on the entry form. If you are lucky enough to compete in the final on the 9 September 2018 you will face four rounds, each testing the barback skills, endurance and love of Fernet with each round being a knock out. The final two teams will battle it out for the chance to win the trip to San Francisco.
Your team must be made up of one competitor and one coach. Please feel free to enter as a Competitor if you work within a pub, bar, restaurant or club and your role has included those of being a barback even if you fulfil multiple jobs. A coach may be the bar manager, a friend, mentor or someone who has similarly aided you within the industry.
It is important to remember that your team won't find out what challenges you face until the day of the competition, so be ready for anything. Hint: competitors should focus on previous barback games as inspiration.
The final will take place on the 9th September, 2018 at Village Underground, London.
Good luck to all!