International Beer Day

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Celebrated annually on the first Friday of August, International Beer Day (IBD) was conceived in 2007 by Jesse Avshalomov at a bar in Santa Cruz, California and has since become truly international with folk around the world embracing a day that celebrates beer.

August was chosen for its summer weather and distance from other beer celebrations - although we note that the day prior (first Thursday of August) is India Pale Ale Day and the next day (first Saturday in August) is International Mead Day.

For most this is just a good excuse to drink more beer, but International Beer Day has three declared purposes:

  • To enjoy beer whilst gathered with friends.
  • To celebrate the fine art of the brewer and those who serve beer.
  • To unite the world by celebrating the wonder of beers from all countries of the globe. To quote the organisers, "There aren't a lot of things the whole world agrees on, but enjoying beer is one of them, so let's all raise a pint this Friday: to Beer, a drink that brings the world together."

In the spirit of cocktail of the day, may we suggest, like us, that you combine a passion for beer and cocktails with a 'beertail' such as a Mantini, a manly, Martini-style cocktail with a hint of the finest British cask-conditioned ale in place of vermouth, and cooked bacon adorning the olive. Male or female, we reckon you'll enjoy.

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