2021 Initiatives
Building on community-led projects already inspired by previous years, Ketel One once again challenged bartenders to participate as part of Diageo Reserve's World Class competition.
The following finalists were all asked to use the breadth of their creativity and a flair to use mindfully sourced ingredients to create an inspired Ketel One Vodka serve that impacts people, businesses, or a cause in their community through a bartender-led initiative.
As you can see from the breadth of these initiatives, the challenge has inspired the creation of a wide range of projects with a positive impact on communities around the world but the one that stood out most for the judges was Evan Stroeve and his Martini Syndicate.
The Martini Syndicate
Break Bread Collective
The Good Samaritan
One Giant Cause
The Butterfly Community
Traditional Market Collaboration
#Nostress
Leaders of Change Jocotenango
Secrets for a longer life...
Comunidad Caribe
Another one chance
Share The Kode
Ketel One Symbiotic Serve – The Wheel of Teal
Ingrained
Connecting roots
Every little helps
One Circle & the Nolet Grind
Better together
One Drink One Bartender
Coffee Collective
First steps matter!
Square One
Schedule One!
Ecomanifest
By Growing Together
Ketel One Hive Mind
Hydrophonic Garden
Make Earth Colorful Again
The Botanical Balcony Club
Taproots
Garden of Balance
Joy Comes In The Morning
The bounce back initiative
Bartender's Promise
Bee Grown Up
Zest of Happiness
So Fresh & So Glean
On Our Lips
Project K.O.R.N (Ketel One Resourceful Neighborhood)
Ugly Fruit Project
Rebuilding Kumamoto Castle
What Are You Hungry For?
Turning Mirrors into Windows
The Hand Up Mentorship Program
ReBread Society
Ketel One For Each One
Cleaner & Greener
Community Garden
Raise a Glass