2021 Initiatives
Building on community-led projects already inspired by previous years, Ketel One once again challenged bartenders to participate as part of Diageo Reserve's World Class competition.
The following finalists were all asked to use the breadth of their creativity and a flair to use mindfully sourced ingredients to create an inspired Ketel One Vodka serve that impacts people, businesses, or a cause in their community through a bartender-led initiative.
As you can see from the breadth of these initiatives, the challenge has inspired the creation of a wide range of projects with a positive impact on communities around the world but the one that stood out most for the judges was Evan Stroeve and his Martini Syndicate.
Ugly Fruit Project
Ingrained
What Are You Hungry For?
Leaders of Change Jocotenango
So Fresh & So Glean
Square One
The Butterfly Community
Secrets for a longer life...
Zest of Happiness
One Circle & the Nolet Grind
Bartender's Promise
Project K.O.R.N (Ketel One Resourceful Neighborhood)
By Growing Together
One Giant Cause
Ketel One For Each One
Schedule One!
Taproots
Bee Grown Up
The Martini Syndicate
Joy Comes In The Morning
The Hand Up Mentorship Program
Turning Mirrors into Windows
Raise a Glass
Ketel One Symbiotic Serve – The Wheel of Teal
ReBread Society
Cleaner & Greener
Rebuilding Kumamoto Castle
Traditional Market Collaboration
Coffee Collective
#Nostress
Better together
Hydrophonic Garden
One Drink One Bartender
Another one chance
The bounce back initiative
Ketel One Hive Mind
Energy Brings Back Energy
Community Garden
The Good Samaritan
Connecting roots
Garden of Balance
Ecomanifest
Make Earth Colorful Again
First steps matter!
Comunidad Caribe
Share The Kode
On Our Lips
Break Bread Collective
The Botanical Balcony Club
