2021 Initiatives
2021 Initiatives

2021 Initiatives image 1

2021 Initiatives

Building on community-led projects already inspired by previous years, Ketel One once again challenged bartenders to participate as part of Diageo Reserve's World Class competition.

The following finalists were all asked to use the breadth of their creativity and a flair to use mindfully sourced ingredients to create an inspired Ketel One Vodka serve that impacts people, businesses, or a cause in their community through a bartender-led initiative.

As you can see from the breadth of these initiatives, the challenge has inspired the creation of a wide range of projects with a positive impact on communities around the world but the one that stood out most for the judges was Evan Stroeve and his Martini Syndicate.

On Our Lips image
The Butterfly Community image
ReBread Society image
By Growing Together image
Hydrophonic Garden image
Ingrained image
The Hand Up Mentorship Program image
Zest of Happiness image
The Martini Syndicate image
Raise a Glass image
The bounce back initiative image
The Good Samaritan image
Cleaner & Greener image
Energy Brings Back Energy image
Turning Mirrors into Windows image
Every little helps image
Square One image
Bee Grown Up image
Share The Kode image
Ugly Fruit Project image
Another one chance image
One Circle & the Nolet Grind image
Secrets for a longer life... image
Ecomanifest image
Taproots image
One Giant Cause image
Better together image
Make Earth Colorful Again image
Garden of Balance image
One Drink One Bartender image
The Botanical Balcony Club image
Bartender's Promise image
Leaders of Change Jocotenango image
Community Garden image
Traditional Market Collaboration image
Comunidad Caribe image
Connecting roots image
Schedule One! image
Ketel One Hive Mind image
Ketel One For Each One image
What Are You Hungry For? image
Project K.O.R.N (Ketel One Resourceful Neighborhood) image
Ketel One Symbiotic Serve – The Wheel of Teal image
First steps matter! image
#Nostress image
Break Bread Collective image
Coffee Collective image
So Fresh & So Glean image
Rebuilding Kumamoto Castle image
Joy Comes In The Morning image