2021 Initiatives
Building on community-led projects already inspired by previous years, Ketel One once again challenged bartenders to participate as part of Diageo Reserve's World Class competition.
The following finalists were all asked to use the breadth of their creativity and a flair to use mindfully sourced ingredients to create an inspired Ketel One Vodka serve that impacts people, businesses, or a cause in their community through a bartender-led initiative.
As you can see from the breadth of these initiatives, the challenge has inspired the creation of a wide range of projects with a positive impact on communities around the world but the one that stood out most for the judges was Evan Stroeve and his Martini Syndicate.
Project K.O.R.N (Ketel One Resourceful Neighborhood)
Connecting roots
Leaders of Change Jocotenango
Ketel One For Each One
One Circle & the Nolet Grind
Comunidad Caribe
Joy Comes In The Morning
Community Garden
Traditional Market Collaboration
One Giant Cause
First steps matter!
Bee Grown Up
The Martini Syndicate
Hydrophonic Garden
Cleaner & Greener
Square One
Ketel One Hive Mind
The Good Samaritan
Garden of Balance
Make Earth Colorful Again
Schedule One!
The Hand Up Mentorship Program
Another one chance
Ketel One Symbiotic Serve – The Wheel of Teal
#Nostress
The Botanical Balcony Club
Break Bread Collective
Energy Brings Back Energy
The Butterfly Community
By Growing Together
Zest of Happiness
Ecomanifest
Secrets for a longer life...
Ingrained
Turning Mirrors into Windows
One Drink One Bartender
Raise a Glass
Rebuilding Kumamoto Castle
The bounce back initiative
ReBread Society
Share The Kode
What Are You Hungry For?
Bartender's Promise
Ugly Fruit Project
So Fresh & So Glean
On Our Lips
Taproots
Coffee Collective
Every little helps
