Mix every moment

Mix every moment with Britvic – your guide to crowd-pleasing winter serves.

With the winter season upon us, there's a real opportunity to wow consumers with delicious winter serves – whether that's a cocktail to celebrate the night away with or a festive coffee after a long day of shopping. In fact, we know that in these moments, consumers are more willing to pay that little bit extra for a more premium, memorable moment ¹. As a result, customising your menu with seasonal serves is fundamental to keep consumers engaged and excited by your menu during busy periods.

During the winter months, consumers are looking for hearty winter serves, with 44% of consumers globally saying that traditional and nostalgic flavours remain firm favourites ². As a result, did you know that citrussy, spicy and boozy are amongst the top five winter drink flavours ³?

So, as consumers look for elevated options around the Christmas period, there is an opportunity to encourage them to trade up with their next drink. 57% of UK consumers say they would pay more for a better-quality cocktail ⁴, but 2.6 million fewer UK adults are consuming alcohol on a weekly basis in 2023 than in 2021 ⁵, making it important to offer versatile serves that taste great, both with and without alcohol too.

So, let's see how you can tap into these trends this winter and Mix every moment with Britvic...

To capture the morning and early afternoon customers, our Mexican Coffee is the perfect cosy winter warmer. Through pairing espresso with Teisseire Vanilla, Teisseire Cinnamon and topping with Plenish Almond M*lk, you'll have a warming, spicy serve. Make sure to elevate this with cinnamon dust, cayenne pepper and a brown sugar rim to encourage consumers to trade above and beyond their usual coffee.

Described as tangy, spicy, and citrussy, our Cherry Batanga recipe will help you to offer a great winter warmer. All you need to do is combine Teisseire Cherry with Pepsi MAX®, lime juice and tequila (optional). And for that Instagram-able touch, be sure to take it to the next level with a lime wedge and a tajin and salt rim.

Now, your menu wouldn't be a winter winner without a festive twist. Our Spiced Paloma is a paloma with warming levels of winter spice, and all you need is some Teisseire Cinnamon, lime juice, London Essence Grapefruit Soda and (optional) tequila blanco. This drink favours an orange wedge, so be sure to incorporate for that boost of tangy flavour.

So, there you have it. And the best part is, that's not all. Want more information and a wider variety of our top-tier winter serves to elevate your menu this season? Head over to the Mix with Britvic platform now!

Sources:
1. Lumina Intelligence, Food and Drink Report, Dec 2023
2. 2024 TRENDS – FOOD MANUFACTURE
3. Innova Global Flavour Trends Report 2024
4. FOOD & DRINK TRENDS 2024 - BIDFOOD
5. Low+No 2024: Drinking Differently