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Beautifully balanced bitter-sweetness with tequila and mezcal sitting harmoniously with cherry and aperitivo liqueurs, with lemon freshness. A perfect...
Some commenters found this over-sweet. Meehan & Gall specify Aperol whereas, in your specs, you simply indicate the generic "bittersweet orange-red aperitivo". Because of the emphasis on cherry liqueur, we avoided the further sweetening Aperol would have offered and went, instead, with Campari. So when you indicate the generic aperitivo are you leaving it to the discerning drinker to decide according to their own preferences? After all, there is a world of difference between Aperol and Campari.
Our "bittersweet orange-red aperitivo" category encompasses products like Aperol, while our "Italian red bitter liqueur" category is for more alcoholic and bitter products such as Campari. As you say, there is a world of difference between "aperitivo" liqueurs and "bitter" liqueurs.
Ah, I see. Thank you for dispelling my confusion. So the bottle of Aperol that appears in the photograph on your Italian red bitter liqueur page might be thought of as a bittersweet orange-red herring. 🙂