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Beautifully balanced bitter-sweetness with tequila and mezcal sitting harmoniously with cherry and aperitivo liqueurs, with lemon freshness. A perfect...
Our "bittersweet orange-red aperitivo" category encompasses products like Aperol, while our "Italian red bitter liqueur" category is for more alcoholic and bitter products such as Campari. As you say, there is a world of difference between "aperitivo" liqueurs and "bitter" liqueurs.
Ah, I see. Thank you for dispelling my confusion. So the bottle of Aperol that appears in the photograph on your Italian red bitter liqueur page might be thought of as a bittersweet orange-red herring. 🙂