2021 Initiatives
Building on community-led projects already inspired by previous years, Ketel One once again challenged bartenders to participate as part of Diageo Reserve's World Class competition.
The following finalists were all asked to use the breadth of their creativity and a flair to use mindfully sourced ingredients to create an inspired Ketel One Vodka serve that impacts people, businesses, or a cause in their community through a bartender-led initiative.
As you can see from the breadth of these initiatives, the challenge has inspired the creation of a wide range of projects with a positive impact on communities around the world but the one that stood out most for the judges was Evan Stroeve and his Martini Syndicate.
Secrets for a longer life...
Schedule One!
Turning Mirrors into Windows
Bee Grown Up
Garden of Balance
Rebuilding Kumamoto Castle
The Butterfly Community
Share The Kode
Zest of Happiness
Raise a Glass
Hydrophonic Garden
The Good Samaritan
One Circle & the Nolet Grind
Square One
The Botanical Balcony Club
Community Garden
#Nostress
Ketel One Hive Mind
Break Bread Collective
Comunidad Caribe
Ketel One For Each One
The Martini Syndicate
Every little helps
Traditional Market Collaboration
Another one chance
Better together
Cleaner & Greener
Ketel One Symbiotic Serve – The Wheel of Teal
Leaders of Change Jocotenango
First steps matter!
Ecomanifest
Connecting roots
Ugly Fruit Project
Project K.O.R.N (Ketel One Resourceful Neighborhood)
Ingrained
The bounce back initiative
Make Earth Colorful Again
So Fresh & So Glean
Joy Comes In The Morning
Taproots
Energy Brings Back Energy
ReBread Society
What Are You Hungry For?
One Drink One Bartender
The Hand Up Mentorship Program
By Growing Together
Coffee Collective
Bartender's Promise
On Our Lips