2021 Initiatives
Building on community-led projects already inspired by previous years, Ketel One once again challenged bartenders to participate as part of Diageo Reserve's World Class competition.
The following finalists were all asked to use the breadth of their creativity and a flair to use mindfully sourced ingredients to create an inspired Ketel One Vodka serve that impacts people, businesses, or a cause in their community through a bartender-led initiative.
As you can see from the breadth of these initiatives, the challenge has inspired the creation of a wide range of projects with a positive impact on communities around the world but the one that stood out most for the judges was Evan Stroeve and his Martini Syndicate.
Coffee Collective
Ketel One Symbiotic Serve – The Wheel of Teal
One Giant Cause
Community Garden
Garden of Balance
#Nostress
Make Earth Colorful Again
Taproots
Secrets for a longer life...
By Growing Together
The Good Samaritan
Break Bread Collective
The bounce back initiative
Cleaner & Greener
Raise a Glass
Energy Brings Back Energy
Ingrained
Schedule One!
Square One
Connecting roots
So Fresh & So Glean
ReBread Society
The Hand Up Mentorship Program
Ketel One For Each One
Share The Kode
Better together
Bee Grown Up
The Martini Syndicate
Joy Comes In The Morning
Hydrophonic Garden
Every little helps
Ketel One Hive Mind
Leaders of Change Jocotenango
One Circle & the Nolet Grind
Bartender's Promise
Turning Mirrors into Windows
Rebuilding Kumamoto Castle
Ugly Fruit Project
What Are You Hungry For?
Traditional Market Collaboration
On Our Lips
Zest of Happiness
Project K.O.R.N (Ketel One Resourceful Neighborhood)
The Botanical Balcony Club
One Drink One Bartender
First steps matter!
Ecomanifest
Comunidad Caribe
Another one chance
