Words by: Simon Difford
Many of the biggest brands in our world today are barely a decade old, think: Twitter (launched 2006) and iPhone (introduced 2007). And in the world of drink: St-Germain (launched in 2007) and Fever Tree (launched 2005). Drinks brands that are really old include Tanqueray (est. 1830), Johnnie Walker (est. 1860) and Bacardi (est. 1862). But few brands are as old as Martell Cognac, established 1715.