Out of all the Bourbons I've tried this is the one that, without a doubt has the strongest characteristics of a Bourbon. I must say I'm a little dumbfounded by the low rating from Simon.. Rebel has however removed the "Yell" from it's name, so there could be a possibility the recipe isn't the same as when Simon tested it 10 years ago.
For use in cocktails, this is my go-to Bourbon, I even find it more suitable for cocktails than Maker's Mark, which is rated at 5+