2021 Initiatives
Building on community-led projects already inspired by previous years, Ketel One once again challenged bartenders to participate as part of Diageo Reserve's World Class competition.
The following finalists were all asked to use the breadth of their creativity and a flair to use mindfully sourced ingredients to create an inspired Ketel One Vodka serve that impacts people, businesses, or a cause in their community through a bartender-led initiative.
As you can see from the breadth of these initiatives, the challenge has inspired the creation of a wide range of projects with a positive impact on communities around the world but the one that stood out most for the judges was Evan Stroeve and his Martini Syndicate.
ReBread Society
Ecomanifest
Rebuilding Kumamoto Castle
Garden of Balance
Comunidad Caribe
The Good Samaritan
Zest of Happiness
Taproots
Raise a Glass
Ugly Fruit Project
Every little helps
On Our Lips
#Nostress
Leaders of Change Jocotenango
Joy Comes In The Morning
Share The Kode
Make Earth Colorful Again
First steps matter!
Ketel One Symbiotic Serve – The Wheel of Teal
By Growing Together
What Are You Hungry For?
Energy Brings Back Energy
Secrets for a longer life...
Connecting roots
Ketel One Hive Mind
Coffee Collective
The Martini Syndicate
One Giant Cause
Cleaner & Greener
Square One
Schedule One!
The Botanical Balcony Club
Traditional Market Collaboration
So Fresh & So Glean
Bee Grown Up
Project K.O.R.N (Ketel One Resourceful Neighborhood)
One Circle & the Nolet Grind
One Drink One Bartender
Ingrained
Turning Mirrors into Windows
The Hand Up Mentorship Program
The Butterfly Community
Bartender's Promise
Another one chance
Community Garden
Break Bread Collective
The bounce back initiative