2021 Initiatives
Building on community-led projects already inspired by previous years, Ketel One once again challenged bartenders to participate as part of Diageo Reserve's World Class competition.
The following finalists were all asked to use the breadth of their creativity and a flair to use mindfully sourced ingredients to create an inspired Ketel One Vodka serve that impacts people, businesses, or a cause in their community through a bartender-led initiative.
As you can see from the breadth of these initiatives, the challenge has inspired the creation of a wide range of projects with a positive impact on communities around the world but the one that stood out most for the judges was Evan Stroeve and his Martini Syndicate.
Better together
Schedule One!
Rebuilding Kumamoto Castle
ReBread Society
Community Garden
Project K.O.R.N (Ketel One Resourceful Neighborhood)
What Are You Hungry For?
The Botanical Balcony Club
One Circle & the Nolet Grind
Ketel One Symbiotic Serve – The Wheel of Teal
The bounce back initiative
#Nostress
Ketel One For Each One
Another one chance
Coffee Collective
Leaders of Change Jocotenango
Ingrained
Garden of Balance
The Hand Up Mentorship Program
Connecting roots
Every little helps
The Martini Syndicate
Ecomanifest
Taproots
So Fresh & So Glean
Make Earth Colorful Again
Secrets for a longer life...
Break Bread Collective
First steps matter!
Cleaner & Greener
One Drink One Bartender
On Our Lips
Ugly Fruit Project
Square One
One Giant Cause
Bee Grown Up
The Butterfly Community
The Good Samaritan
Zest of Happiness
Bartender's Promise
Ketel One Hive Mind
Share The Kode
Energy Brings Back Energy
By Growing Together
Hydrophonic Garden
Joy Comes In The Morning
Traditional Market Collaboration
Turning Mirrors into Windows
Comunidad Caribe
