2021 Initiatives
Building on community-led projects already inspired by previous years, Ketel One once again challenged bartenders to participate as part of Diageo Reserve's World Class competition.
The following finalists were all asked to use the breadth of their creativity and a flair to use mindfully sourced ingredients to create an inspired Ketel One Vodka serve that impacts people, businesses, or a cause in their community through a bartender-led initiative.
As you can see from the breadth of these initiatives, the challenge has inspired the creation of a wide range of projects with a positive impact on communities around the world but the one that stood out most for the judges was Evan Stroeve and his Martini Syndicate.
Project K.O.R.N (Ketel One Resourceful Neighborhood)
Zest of Happiness
Ingrained
On Our Lips
Make Earth Colorful Again
Leaders of Change Jocotenango
Turning Mirrors into Windows
Bee Grown Up
Square One
One Drink One Bartender
Ugly Fruit Project
Ketel One Symbiotic Serve – The Wheel of Teal
Joy Comes In The Morning
Garden of Balance
So Fresh & So Glean
The Good Samaritan
One Circle & the Nolet Grind
What Are You Hungry For?
Share The Kode
Ketel One Hive Mind
Schedule One!
Connecting roots
Bartender's Promise
First steps matter!
Energy Brings Back Energy
Secrets for a longer life...
Community Garden
Break Bread Collective
Another one chance
Cleaner & Greener
The Hand Up Mentorship Program
#Nostress
The Martini Syndicate
The Butterfly Community
Better together
Comunidad Caribe
The Botanical Balcony Club
Hydrophonic Garden
Every little helps
Raise a Glass
Traditional Market Collaboration
ReBread Society
Coffee Collective
Ecomanifest
Rebuilding Kumamoto Castle
Taproots
Ketel One For Each One
The bounce back initiative
By Growing Together
