Unwrapped - The Other Side of Bartending is a series of events designed and curated by the William Grant & Sons' UK Brand Ambassador team.

After two successful years of taking the events out on the road, 2020 was going to be bigger and better than ever, and it still will be, once life returns to normality after Covid-19. Until then, we bring you a virtual taste of what to expect.

Unwrapped provides an alternative insight into the other side of bartending. It looks at the wider life of being a bartender, and what it takes to find balance and success in the hospitality industry.

From the power of storytelling, to the links between adventure and creativity; from becoming newsworthy to having the courage to be happy, the Brand Ambassadors from William Grant & Sons have you covered.

Their talks are designed to be thought-provoking and engaging, providing the audience with new skills and perspectives.

The 2020 Unwrapped tour was due to kick off in May, but sadly is being postponed due to Covid-19. In it's place, just for the time being, we're doing the next best thing and bringing you all the sessions from the 2019 tour, virtually and on-demand.

Simply hop over to this page to watch Fabs, Sasha, Mark, Rainbow, Rod, Calum, John and Alwynne as they share their stories and experiences.

You're also invited to check out this talented team in more detail. They're offering up a range of skills to help support bartenders during the lockdown period. So, if you're looking to brush up on your whisky knowledge, bar operations, budgeting, menu creation, how to succeed at competitions, or even theatre skills then the team are here to help with one-to-one support.
Here's where you can find out more and contact them.

And after lockdown has ended the team will be back in action and coming to a city near you with a whole set of new talks for 2020. Watch this space!


William Grant & Sons are responding to the current global health crisis with a number of initiatives to support the UK bar industry. The following message from them succinctly sums up what this entails.

"If you look at the William Grant & Sons' family crest, you'll see the words 'Stand Fast'. That's exactly what WG&S has been doing, together as a business, a family, and an industry through this unprecedented time. Over the past several weeks, WG&S has been working to coordinate its response as a company and the result is the William Grant & Sons #StandFast Campaign, a multi-dimensional relief effort to support the On Trade community in the immediate future and on an ongoing basis.

The #StandFast Fund, which will be deployed via charity donations, fundraising events and initiatives to help get bartenders back to work and support the On Trade, proudly starting with partnerships with The Drinks Trust and The BEN in Scotland. More funds will be allocated to #Standfast over the coming weeks and months, as WG&S employees get to work and brand-led initiatives are unveiled, providing ongoing support to contribute to rebuilding an industry.

William Grant & Sons is ready to #StandFast with you."