Svedka Vodka

alc./vol: 40%

Proof: 80°

Vintage: Non-vintage

Aged: Unaged

Product of: Product of Sweden Sweden

Svedka was created in 1998 by Guillaume Cuvelier, previously an executive with Moet Hennessy and the Belgium-based Alco Group. The brand quickly grew in the US, partly due to a clever advertising campaign. Set in 2033, and featuring a robot (or ‘Femme Bot’) with a voluptuous breast plate.

The futuristic ads cast the robot as the unlikely star and ‘the future of adult entertainment’, the advertisements carried the strap line ‘voted #1 vodka of 2033’.

Svedka was acquired by Constellation Brands in March 2007 for £195 million.

Svedka is made from Swedish winter wheat using a five column distillation process.

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Closure: Screw / Stelvin cap

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