Forum

25th August 2020 at 19:24
What the difference between Giffard amaretto and disaronno amaretto ? apart from the price ?
Simon Difford’s Avatar Simon Difford
26th October 2020 at 13:18
As per Cointreau and triple-sec, Disaronno dropping amaretto from their label was purely their own marketing decision. It helps them stand out as being a unique liqueur rather than just another amaretto.
26th October 2020 at 12:58
Hi Simon,
Love your work!

I had read that there was a labelling issue with Disaronno that was brought up in the late Nineties/early Noughties, something to do with them not using almond extract in their production process. So they had to rebrand, hence the 'amaretto-flavoured' description rather than just calling it an amaretto. I know you do a lot of work with Disaronno so could you clarify this please.

Thanks =)
Simon Difford’s Avatar Simon Difford
26th October 2020 at 11:26
Giffard Amaretto and Disaronno are both amarettos despite Disaronno dropping "amaretto" from their label some years ago. Cointreau also dropped "triple sec" from its label but it is still a triple sec. Giffard Amaretto is 25% alc./vol while Disaronno is 25%. The two liqueurs are made in different ways with Disaronno using a specially designed still and unique process for extracting the essential oil from the bitter apricot kernels that flavour the liqueur.
26th October 2020 at 10:33
Hi Vincent,
A good question. Simple answer, Disaronno is not in fact an amaretto.