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King's Ginger is made from a distillate of macerated ginger root and lemon peel and was first launched in 1930s but benefitted from a packaging facelift...
They ruined King’s Ginger. Why the need to ‘fix’ something that isn’t broken. We enjoyed sipping King’s Ginger during our cold winter months in the shores of Lake Superior. It had a smooth ginger flavor. It was a complex mix of ginger, orange, and vanilla flavors. The new one hits you like a slap in the face. It’s sharp. It can only be used in a mixed drink. I am so disappointed. Anyone have the old recipe?
Wholeheartedly agree with all the below comments.
I only discovered the original Kings Ginger a few years back and it rapidly became one of my favourite tipples. Great drunk neat, in a ginger Martini, long with soda, whatever to your fancy.
Sang its virtues to many friends who also loved it and started buying it.
The revised recipe and reduced alcohol is simply not a patch on the original. It is now overly sweet and un-balanced.
Very disappointed..
This used to my absolute favourite drink. Would be happy to pay more for the old versuon if the changes were merely about the profit margin because this new version is a travesty. Why change an absolute classic?
I opened a new bottle last night and was so, so disappointed. I used to enjoy my King's Ginger as a liqueur over ice or neat, a treat on a winter's evening for sure. New bottle looks beautiful (nothing wrong with the old one though!) but gone is the glorious warm ginger and citrus taste that was beautifully balanced by the smooth honey. Instead, it was like drinking a ferocious ginger toddy designed to clear your nose and burn your throat!. Will definitely NOT be buying another bottle.
Can't believe they changed the recipe. So disappointed. We have been drinking King's Ginger since we discovered it at BBR several years ago. Why would you change a historic, classic recipe?
Anonymous
14th October 2021 at 12:34
Why?!?! King's Ginger was a beautifully unique, high quality drink. This new product is inferior in every way. Lower alcohol, diluted and poorer taste, more expensive, smaller bottle. I will never buy this new product and am sad to see a genuinely wonderful product gone forever for the sake of higher margin.
Anonymous
11th October 2021 at 16:58
Why oh why? The original, classy King's Ginger was always a firm favourite with family and friends. We are all absolutely gutted that it has been discontinued. The new version is a completely different drink and not a patch on the original. Wish Berry Bros had kept the original recipe - or just added this as a less alcoholic alternative in a prettier bottle. Just so glad our local Berrys had one last bottle of proper stuff "out back" - it's safely stored for a very special occasion.
I've been waiting with interest to see your review of the new version! Like others, I've only seen negative things online, but I've also only tasted the new bottling, not the old one, so I have no basis for comparison. It's good to see that, at four stars, you don't think the new bottling is entirely without merit, but I am sad not to have been able to try the more rounded and honeyed predecessor - I think the new one is a little harsh.
According to the manufacturer, Berry Brothers and Rudd, production has now shifted from Holland back to the UK, and - more significantly - the recipe has been substantially altered; the most immediately obvious alteration being a drop in ABV from 41% from 29%. The advertising copy on their website states that "consumer and trade feedback suggests this is a universally approved improvement" and points to a single award, but I've yet to see a customer review that gives it more than 1 star.
I’m ok with the new bottle design, it’s very modern & eye
-catching. But I can’t understand why they would mess with the recipe to such a huge extent! I’m nursing my bottle of the old stuff, because like you I’ve heard nothing but negativity about the new formula