Licor 43 Bartender and Barista Challenge 2023

For this 7th edition its annual Bartenders & Baristas Challenge, Spanish liqueur brand Licor 43 will be immersing finalists in the cocktails, coffee and culture of its country's capital, Madrid. Once again, professional bartenders and baristas around the world to showcase their expertise and imagination in the art of pairing Licor 43 and coffee.

Online entries for competitors opened on 3rd April and the Grand Final will take place in Madrid from 16th to 19th October 2023.

Returning to the judging panel this year is International Barista Champion Merijn Gijsbers, who has worked with the competition since 2019; joining will be last year's Champion Yefferson Avila who won with her cocktail Armonía.

The 2023 competition is open to professional bartenders and baristas in nine countries around the world: Germany, Mexico, USA, Brazil, Spain, Colombia, Estonia, Peru and Costa Rica. In each country, local judging teams will find the winner to put forward to the Grand Final.

To enter, visit bbchallenge.licor43.com or email info@licor43.com.

The 2023 global winner will receive a bursary to put towards professional equipment and career development courses, will take their place on next year's judging panel and will become the Licor 43 Coffee Master for 2024, appearing with the brand at key international shows.

Madrid is one of the, if not the, most important cities in Spain for mixology - plus gastronomy, art and entertainment. Our three years in Gran Canaria have been fabulous and extremely educational with our visits to coffee plantations, but now we are going to take entrants to Madrid for a full immersion in the Spanish culture which is so intrinsic to Licor 43 as the liqueur brand of Spain.There is a natural marriage of aromas and flavours between Licor 43 and coffee and over the last seven years that we have run this competition, we can see what inspiration this has been to entrants from both the bar and barista worlds.

Julian Fernandez, Zamora Company's Global Marketing & Innovation Director for Spirits
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