Art of Italicus 2021
A quest to find and reward the bartender with the most creative aperitivo cocktail inspired by art.
Italicus Rosolio di Bergamotto has launched the fourth edition of its Art of Italicus Aperitivo Challenge and is inviting bartenders to enter their own art-inspired aperitivo cocktail recipe. While the competition is focused on the following countries, there is also "wild card" place so you can enter wherever you are in the world. Countries: Denmark, Greece, Italy, Norway, Sweden, Switzerland, Spain, UK, USA, and Russia.
Returning to its artistic roots, Italicus is encouraging competitors to be as creative as possible with their cocktails, whilst remaining anchored to the aperitivo occasion. Bartenders are challenged to create an art-inspired aperitivo cocktail that represents Italicus at its best: "elevating the aperitivo experience through excellence, innovation and creative liquid expressions."
Using Italicus Rosolio di Bergamotto as an ingredient, contestants should be as brave and innovative as possible with their creations. In order to enter, bartenders must create an original aperitivo-style cocktail recipe, inspired by any form of art, using a minimum 40ml ItalicusRosolio di Bergamotto.
The recipe should be submitted with measurements as well as suggested garnish, glassware and overall presentation - participants may also suggest a food pairing at rosolioitalicus.com/aperitivo-challenge
The Global Winner will receive the coveted title of Italicus Bar Artist of the Year 2021 and a trip with a once-in-a-lifetime Mentorship Program to Barcelona, the city of art that captures the essence of aperitivo. The winner will meet with Marc Alvarez, Director & Founder of Drink's Atelier at renowned bar SIPS, recognised for their disruptive mixology techniques.
In March 2022, eight competitors will be shortlisted in each region proceeding to the regional final based on a combination of their cocktail recipe, the connection between the cocktail and the art which inspired its creation, the perception of aperitivo, and the social media exposure the competitor managed to generate.
The National Finals will take place between 21 March - 30 April 2022 and the eight finalists will have eight minutes to create two original serves. Each winner of the National Finals will then proceed to the Global Finals in May 2022.
All are invited to share the recipe and entry via social media using the hashtags #italicus #rosoliodibergamotto #artofitalicus #aoi21.